• Description – Dettol hand sanitizer, things children touch (soft toys, books, crayons, coins, animals, toys, paint), a hand shaped out of multiple childrens' hands & the things they touch
• Analysis – Relationship between the product (Dettol) and target audience (parents), using a child's hand to represent childrens' curiosity and their likelihood of being in contact with germs
• Interpretation – Raising the awareness of the need for hygiene as children are constantly exposed to germs
• Judgment – Successfully brings the message across, appeals to target audience
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